Florida Department of Financial Services
Florida’s Insurance Consumer Advocate
Tasha Carter joined the Department of Financial Services in 2003 and previously served as the Director of the Division of Consumer Services for nearly 9 years where she led a team of over 100 professionals who advocate and assist more than 300,000 insurance consumers annually. In this role, Tasha tirelessly advocated for Florida’s insurance consumers by engaging with the insurance industry, promoting education and working closely with Chief Financial Officer Jimmy Patronis. Additionally, Tasha also spearheaded the CFO’s outreach initiatives to promote financial education for all Floridians. Tasha currently serves as Florida’s Insurance Consumer Advocate (ICA). As the ICA, Tasha is committed to using her 17 years of insurance experience to find consumer-focused policy solutions and ensure consumers’ interests are represented when insurance decisions are made. Tasha’s professional experience includes nearly 20 years of leadership, professional responsibility and broad experience in regulation, consumer advocacy and education, and outreach.